Power in Balance
Economic consulting in support of a positive energy culture that will last for generations to come
Areas of Expertise
 Grid & Customer
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 Electricity
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 Market Modeling
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 Green & Emerging
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Clients and Services
Investors &
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Corporate Clean
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Energy
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Customer &
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Mariko Geronim0 AydinCo-founder,
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Mariko has 15 years of experience in analyzing the policies and economics of electricity system planning, regulation and de-regulation of electricity supply, and wholesale electricity markets across the U.S. Her more recent work has focused on finding sustainable and creative ways to adapt traditional planning processes and analytical tools to an industry rapidly shifting towards cleaner and more scalable supply technologies. Today’s electricity industry still has untapped potential to meet goals of clean energy, cost-effectiveness, and operational and planning flexibility through greater electricity customer engagement, cutting-edge data analysis, and new technologies. To reach this potential with a robust and modern grid, Mariko also works with clients to explore options for evolving utility business models, customer choice, and wholesale market refinements that can make the best use of distributed and customer-driven power supply resources, in synergy with more traditional resources.
Mariko holds a B.S. in Economics and an M.A. in Applied Economics from Northeastern University in Boston, Massachusetts.
Mariko holds a B.S. in Economics and an M.A. in Applied Economics from Northeastern University in Boston, Massachusetts.
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Onur AydinCo-founder,
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Onur is an energy economist with an engineering background and over 15 years of experience in serving clients in the energy and power industry. He specializes in U.S. electricity markets, resource planning, and economic and financial analyses of energy investments and policies. In his work, Onur employs a deep understanding of market fundamentals, market design, and technology trends to help energy companies identify and maximize value proposition associated with their strategic planning and investment decisions. He taps into a wealth of analytical tools for market forecasting and customizes them to meet client-specific needs and provide insights in an industry transforming rapidly due to environmental policy goals and changing customer preferences. Onur also collaborates closely with his clients to evaluate and manage their market risk exposure and to support their due diligence efforts.
Onur received his M.S. in Civil and Environmental Engineering from Massachusetts Institute of Technology (M.I.T.) in Cambridge, Massachusetts, and his B.S. in Civil Engineering (with high honors) from Bogazici University in Istanbul, Turkey.
Onur received his M.S. in Civil and Environmental Engineering from Massachusetts Institute of Technology (M.I.T.) in Cambridge, Massachusetts, and his B.S. in Civil Engineering (with high honors) from Bogazici University in Istanbul, Turkey.